Resume
Experience
2011- Present
President
Sports Marketing Services Inc.
Forest Hill, MD
• Purchased and monitored advertising space for companies in sports betting
sector.
• Facilitated customer media purchasing for sports radio, long and short form infomercial block inventory, billboard space, mass email campaigns, digital and terrestrial spot ads, and website branding.
• Interacted professionally with different stakeholders, executives, clients and strategy teams to discuss and implement media campaigns.
• Enhanced operational performance by developing effective business strategies, systems and procedures.
• Established favorable relationships with vendors and contractors, facilitating contract negotiation and development of marketing and sales strategies.
• Prepared advertising sales contract submission to clients for sign off.
• Supervised multiple clients numerous media campaigns simultaneously with continued success.
• Facilitated customer media purchasing for sports radio, long and short form infomercial block inventory, billboard space, mass email campaigns, digital and terrestrial spot ads, and website branding.
• Interacted professionally with different stakeholders, executives, clients and strategy teams to discuss and implement media campaigns.
• Enhanced operational performance by developing effective business strategies, systems and procedures.
• Established favorable relationships with vendors and contractors, facilitating contract negotiation and development of marketing and sales strategies.
• Prepared advertising sales contract submission to clients for sign off.
• Supervised multiple clients numerous media campaigns simultaneously with continued success.
1992 - 2011
Limited Partner
Ultimate Marketing Ltd
Bel Air, MD
• Prepared presentations, proposals and sales contracts for existing and
potential accounts.
• Oversaw business development, production and marketing.
• Oversaw business development, production and marketing.
Education
1983 - 1987
Hofstra University
Hempstead, NY
BS
Business Computer Information Systems
Worked full-time at European American bank as a 3rd shift data processing manager while also attending school part-time.
1981 - 1983
Nassau CC
Hempstead, NY
Associate
Data Processing
Graduated in top 90 percentile
Professional Skills
Windows NT Certified 1996
MIT Sloan School of
Management
Artificial Intelligence:
Implications for Business
Strategy
2023
Microsoft Office
Client Relations
Marketing Automation
Digital Marketing